RECENT WORKS

Road Sense — Public Safety Campaign Design

Road Sense is a public safety campaign that deliberately adopts the visual language of premium car advertising to create a sense of familiarity and trust.
By mirroring this aesthetic, the campaign reveals how distraction quietly transforms everyday driving into moments of irreversible impact.

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AUTUMN

SPRING / SUMMER

Kawartha Lakes — Drone Film & Logo Animation

Cinematic drone video editing for Kawartha Lakes, emphasizing natural environment and spatial storytelling. Logo animation designed to unify brand presence across digital assets.

Footage sourced from Morning Cup Production

SUMA — Fashion Brand System Design

SUMA is a contemporary tailoring house rooted in the natural origins of clothing and transforming raw materials like leather and wool into disciplined, refined forms.

The brand bridges nature and civilization, honoring craftsmanship and structure while moving forward with modern precision.

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Campaign concept – Five counties children centre

together we thrive

This campaign reframes the common “child hero” narrative often used in healthcare campaigns. Instead, the concept positions parents and caregivers as the real heroes behind a child’s progress. Using a superhero metaphor, the visuals highlight the strength and dedication families bring to the therapy journey.

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The palette balances trust, growth, and optimism. Blue conveys stability and professional support, while green represents care and development. White keeps the visuals clean and hopeful, with red accents adding energy and reinforcing the campaign’s heroic theme.

The logo represents the connection between families and therapists working toward a shared goal. Two hands form a unified heart that reflects support, trust, and collaboration.

Exhibition Catalogue Design

An exhibition catalogue built around the final works of Arthur Shilling, emphasizing typographic clarity and narrative pacing.
The layout balances structure and quiet visual rhythm to support reflection and archival presence.

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nasser shamma – concert poster

isis prisons musum concert

This poster was created for a commemorative concert by Naseer Shamma honoring the cultural memory of Mosul after the destruction of ISIS prisons.
The design uses restraint, contrast, and quiet typography to reflect mourning, resilience, and the enduring presence of music as a form of remembrance..

Sand of Silence — Environmental Exhibition System Design

Sand of Silence is an exhibition examining sand depletion as a global crisis. It explores sand not as a neutral material, but as a finite system supporting modern construction, technology, and cities.

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movie concept poster design

ANTARA

A cinematic concept poster inspired by the legend of Antara, exploring themes of heritage, identity, and inner strength.
Layered desert textures and symbolic imagery create an epic visual narrative that feels both timeless and deeply personal.

empower – magazine design

empower

conceptual magazine cover using the throne as a symbol of power, exclusion, and access.
Cinematic lighting and restrained typography create a tense editorial narrative around hierarchy and authority.

Public Wayfinding System — Concept Proposal

Wayfinding system concept and preliminary signage sketches for Haliburton Rail Trail. Developed map hierarchy, directional icon system, motivational messaging integration, and form language inspired by trail topography.

VISUAL EXPLORATIONS

HUMAN JUNGLE

A conceptual poster series using animal symbolism to explore power, behavior, and self-awareness in modern society. Each piece reflects a psychological archetype shaped by authority, instinct, and choice.